How To Rank Number One On Google

Marketing your real estate via the internet is one of the best, if not the best way for as many people as possible to view the piece of real estate you are trying to sell. Millions of people in traffic are on the internet every day browsing real estate, so why not be strategic about listing your property so the maximum amount of people see what you are trying to sell. The more people that see the property, the better your chances are to make a sale.

In order to put yourself one step ahead of the rest, you would want to utilize local search marketing tactics, so that people in the area you are trying to sell real estate to will most definitely see your product. The key to selling is simply advertising and marketing. Chances are someone is out there to buy your piece of real estate, and the only thing you have to do is present it to them. The best way to present your property to them is by ensuring your marketing strategy is on key and being presented to the right group of individuals.

Considering the massive amount of real-estate for sale right now, what could give you edge over the others can simply come down to how your ad is represented, and where your ads are being presented. If you have a more strategically based ad then the next person, or your piece of estate is being viewed more than the rest, your chances are selling are much, much higher. Looking into marketing and advertising your property online using multiple advertising tools and strategies will maximize your chance at selling your real-estate, plain and simple.

If prior to the Yahoo / Microsoft deal you were ranking Bing as the least important of the Tier I engines, you may be forgiven for that, but if you have not put Bing under closer SEO radar after the deal, you are making a mistake.

Really, if you think about, the four search engines that generally make the charts, the news or capture market share are Google, Yahoo!, Bing and AOL. If you did not already know it, Google results power AOL and with this deal between Yahoo and Microsoft, Bing is now going to power Yahoo! search results. So, it would make sense to focus your SEO efforts on the two search engines that will be holding the reigns over their own search technologies and managing the search algorithms, namely Google and Bing.

If you look at the scenario from a market share perspective, according to U.S. figures, Google will hold 70% and Bing 30%. Even though that break up might be slightly different in Australia, with Google dominating the market even more, it would be foolish to ignore what will be the 2nd biggest player in search.

Bing SEO vs. Google SEO

The word on the street is already filtering out some useful tips on the differences between doing SEO on Bing and of course on Google.

5 Top Tips for Optimizing your website for Bing:
Just as Google has its Webmaster Tools centre, Bing also has a Webmaster Centre. If you are serious about doing SEO on Bing, you should set up an account. If you want your site to be found on Bing, your site needs to be cached and that means submitting your site to Bing. MSNbot will remain the crawler that will visit your sites, so ensure that you are not excluding it in your robot.txt file. A number of sources indicate that MSN’s algorithm is more keyword oriented than Google’s. However, when adding fresh content to your website do not be tempted to stuff keywords in, as this will hurt your Google SEO and the search engines quickly filter out sites using this poor quality tactic. As is a common factor in SEO for most search engines, ensure that your metatags are descriptive and include your important keywords. Bing seems to value this more than Google does. However, remember that metatag descriptions are not the core of your SEO strategy – it hinges on a number of inter-related elements working together.

Google Places is a fantastic tool designed to allow small businesses to attract more customers. Yahoo! and Bing also have comparable sites and these tactics will work there too, but because Google is the king of search, you should focus your efforts there first. Setting up your local search profile at each of these sites is free and gives you the ability to add and edit the information listed on Google maps when customers search for your business, products, or services.

Considering that the traditional methods of using newspaper and yellow pages ads are no longer as effective as they were in the past, Google Places and local search is now the best tool for you to use to have your business growing successfully day by day. It’s easy to use and signing up is very simple. Once you’re signed up, though, you need to customize your profile to draw customers in and get them to click you links.

Add Coupons

Coupons are a great way to attract customers to just about any store. We all like to save money or find a special deal. Google, Yahoo! and Bing all understand this give you the opportunity to add coupons to the information displayed about your business.

Note: Coupons can not only draw your customers in, but give them a reason to introduce you to their friends as well. If you offer a special discount for referrals or first-time customers when they mention your site, you can add even more power to this tactic!

Add Tags

Tags are the perfect way to highlight your business and make it stand out among your. Tags are yellow markers placed on a Google Map of your local area. They give you to opportunity to attract more customers by displaying what makes your business unique or any area of your Google Place page that you want to make sure prospects don’t miss.

Tags can be used to direct prospects to your website, photos, coupons, menu, directions, videos, or just about anything you choose that concerns your business. This is the one part of your Google Places listing that’s not free, however…there’s a $25 per month charge. The good part of this, however, is that because of the fee, most of your competitors probably won’t use it…so you can truly set yourself apart.

Bonus: Try using tags for a few months with a tracking phone number or special coupon offer so you can see if the monthly fee is worth it to you.

Add Photos and Videos

Google Places, Yahoo! Local, and Bing Local also give you the option of brightening up your listing by adding photos and videos of your business as well. In certain locales, Google will even supply a photographer to take pictures for you for free!

Photos let your potential customers see your business, your employees, and your store so they know what to expect before they come to you. Video, on the other hand, lets you begin building a relationship with them while they’re still on Google or your site.

Local search is replacing your Yellow Pages ads, direct mail, and newspaper ads. Your customers can find the answers they’re looking for and the local businesses like you that provide the solutions they’re looking for. By ranking well in Google’s 7 pack or 10 pack ads, you guarantee yourself more website visitors…and by following these three tips, you’re guaranteed to convert more of those visitors into customers.

Internet marketing is a serious business. No matter how easy it may seem to be, it does require a lot of hard work on your part if you want to be successful in this business. Now if you are prepared to go through all the trouble just to be the ahead of the pack, you have to learn how to meaningfully optimize your website for the valuable search engine rankings.

Search engine optimization is an integral aspect of the business that you have to pay extra attention to. Because it can be the ultimate determinant of your success in terms of traffic and significance, you have to be ready to employ the best search engine optimization tactic for your internet marketing needs.

1. Target keywords that generate sales.

Do not waste your time on optimizing your website with keywords that will not help you achieve fruitful results. If the keywords you will include in your website are not being searched for, you will not be able to generate traffic and sales no matter how hard you try to do so.

2. Know your competitors and analyze their strategies.

You will be able to get ideas from your rivals in the business. In order to identify the best search engine optimization strategy that you can use, know your competition and follow the approaches that they employ in optimizing their websites.

3. Post content that can be shared and linked to.

When you employ article marketing for your internet marketing business, you have to focus on creating write ups that are linkable and sharable. It is not just about going with the flow and writing generic outputs that will not be useful in your undertaking. Take the time to write content that is useful, factual, and which allows you to sustain a good ranking in the search engine results.

4. Optimize your titles.

You can achieve this by keeping your homepage title relevant and connected with the content of your web pages. You may also include important keywords that are often searched for to fully optimize your titles.

5. Optimize your metatags.

Metatags are also an important portion of the website where you should concentrate your optimization efforts. Again, the key to achieving this effect is to use important keywords that are valued significantly by search engine algorithms.

Because an internet marketing business should be handled with the best search engine optimization efforts, the best thing that you can do is to try to be the most appealing item in the search engine results pages. Engage your audience by following these top optimization tips and accomplish your goals with your optimized website.