Marketing Ideas For For Small Businesses
The other great advantage to local business marketing is that there is a HUGE demand as many businesses are struggling to attract customers. Even businesses that are not struggling will always be open to exploring new ways to attract more customers.
Offline Marketing is not for everyone. If you are somebody that does not want to meet with people face to face then you will find it difficult to attract quality and high paying clients. On the other hand, if you are prepared to meet with clients and speak with them on the telephone then you will have no problems selling smell business marketing services.
Marketing Ideas For Local Businesses Services
There’s literally no limit on the marketing agency services you can offer to small businesses, some of the most common services include: – Building Basic WordPress Sites, SEO, Google Places, Facebook Fan Pages, Mobile Sites and Email Marketing.
Quite often people always want to know how to make money really quickly as a marketing consultant even if they have NO EXPERIENCE of internet marketing. Well, I’m actually going to share with you something you can do TODAY!
Here’s how you can make a couple of hundred pounds or dollars in just a few hours.
To do this, you will need to have a digital camera, if you don’t have one then borrow one! A friend of mine got started small business marketing with this method and it really works!
The whole concept is quite simple. Contact small businesses (In a moment, I’ll share with you how) and then offer to create them a social media presence. By social media presence I primarily mean Facebook and Twitter.
This is a great service to offer because most small businesses are not leveraging the power of social media. As part of this service, all you need to do is go in to the business and take internal and external photographs and maybe some photographs of the staff.
When you are writing any content for your web pages or other business content, try to follow the AIDA system. This is a copywriting system which is used to make more sales as it presents your material to them in a way that entices them to buy. As a visitor to your local business website may only stay there for ten seconds, it is important to have content that will give them a reason to continue reading.
The “A” stands for attention. Attract their attention with an enticing headline which spells out the benefits of your offer. The “I” stands for interest. You need to keep their interest by mentioning the problems they have and which you can solve for them. “D” stands for desire. Increase their desire for your products and services by emphasizing their problems a little more and mentioning how you can reduce them with your services or product. “A” stands for action. At the end of your copy encourage them to take some action to access your solutions.
So, there are four strategies you can start with to market your business online as well as offline. Internet marketing for local business works if you work at it.
Marketing Ideas For Local Businesses – How To Sell Services
One big mistake I see people make time and time again when they start offering local business marketing services is that they have no ONLINE PRESENCE themselves! How can you possibly sell somebody a website when you don’t have one yourself? It just doesn’t make sense. So before you offer any services, except for the cool one I shared above, make sure you build a basic site for yourself first.
The best way to sell small businesses marketing services is to contact businesses by telephone or by mail. In my experience email does not work and other forms of attracting small businesses require advertising budgets. You could just walk in unannounced but this isn’t my style so I cannot comment on whether this works.